Game Dev Pitch Decks
There are many factors that go into creating a game dev pitch deck. A good intro slide should include details about your game. Make sure to avoid big, vague words. Include financials, a gameplay demo, and visuals. Also include a business plan. This is an essential part of the pitch deck.
Create a business plan
Using a pitch deck is a common way for game developers to introduce their ideas to investors. It should include an overview of the company, product, and business model. It should also discuss the market opportunity and the team’s plans for execution. The goal is to convince investors that the company is a good fit for their investment. Many game development startups struggle with securing funding, but a well-crafted pitch deck can help overcome this problem.
Before creating your pitch deck, you should identify the market size of your target market. While entrepreneurs may be tempted to choose a large market, it is best to narrow down your audience to a small subset. This can help you make your pitch deck more focused. Writing a business pitch deck is similar to writing a novel. To make it more compelling, use pictures and stories to illustrate your solution.
While writing a pitch deck, remember that investors will not necessarily know you personally. You want to leave them wanting to know more. This means taking them on a journey. The flow of information in the deck should paint a picture of your company in their mind. It is equally important to present the information in the right order.
Include financials
The goal of including financials in game dev pitch decks is to provide investors with a clear picture of how much money you need to run your business. For example, the pitch deck of Uber showed negative cash for the first ten years, which reflects that the company expects to burn through cash before it becomes profitable. However, showing only positive cash in your pitch deck can confuse potential investors. To avoid this, include a line on your pitch deck stating “Investment and financing.”
Lastbite uses a clean, bright design to showcase data points. It showcases its solution to a market problem and provides an easy way to send and receive money. It also has a clientbook to showcase the company’s client base. Another example is Mixpanel, which tracks user interactions with web applications and provides tools for targeted communication with users. The company has raised $65 million and achieved a valuation of $865 million.
Include a demo of gameplay
If you’re pitching a game development project to a publisher, make sure to include a demo. Demos allow publishers to see if the game is fun, and the developers can show how much work they’ve put into the art and gameplay. They can also see if the game is a good fit for their audience.
While the length of a demo depends on the complexity and size of the game, it should be at least an hour’s worth of gameplay. If possible, make sure the demo is polished to match the final game. Ending the demo with a hint of what the final game will look like can be helpful, especially for narrative-driven games. It’s also important to give the audience a sense of where the story could go in the final product.
A good pitch deck includes details about the game, including its features, target market, and USP. It should also include details about the team that will develop the game, including the team’s experience and skills. In addition, it should contain a playable demo build that can make a publisher fall in love with the game. It’s also helpful to include a vertical slice of gameplay if possible, because it will help demonstrate the game’s potential.
Include visuals
When creating a game pitch deck, make sure to include your game’s visuals. Visuals should be high quality and should convey the game’s concept in a broad sense. Publishers prefer to see engaging visuals in game pitch decks. You can use videos, concept art, and GIFs to convey your game’s style.
The most powerful tool for pitching your game is its visuals, as they will show the publisher how the game works and what makes it unique and marketable. While the visuals are an essential part of the pitch deck, you should also briefly describe its core gameplay in text form. Include up to five slides for this part of the document. To further strengthen your pitch, include examples of similar games, along with sales numbers.
If possible, include a playable prototype of your game. While it is not essential to have a finished game, it will make your presentation more interesting. It is also best to include team members and the genre of the game.